Slogan Six

September 15, 2007

“The real crime of representation is representation itself.”
David MacDougall, ethnographic filmmaker

Media presentation on YouTube must be attentive to the ethics and power inherent in all acts of representation. Given the bounded terms of YouTube’s corporate ownership, and highly structured platform, communal authoring is possible but rarely taken advantage of while communal consumption is almost absent, by definition. Without community, there is no need or possibility for ethics, which are central to media praxis.

Advertisement